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Booming Voices

Six years ago, Madurai-based shopkeeper Maniguntan was a prime candidate for ‘BlackBerry thumb’, without even owning a smartphone! The reason? The customers of the phone recharge vouchers he sold could neither read English or Tamil, nor could they key in the recharge numbers on their phones. So, Maniguntan ended up personally feeding in over 50 numbers daily — that’s roughly 1,000 keys at least, discounting SMS typing, etc….

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