Conversational Analytics / 28.10.2012

Critical Steps to get the Most from Mobility, Part 1

Agility and communication are key factors in corporate success. Competitive organizations must be responsive to their employees and customers at all times, regardless of logistical barriers. In other words, companies need to be mobile. Enterprise mobility draws people, processes and technology together to achieve accurate and rapid decision-making.

Despite the obvious benefits of mobility, studies show that many companies in India are still hesitant to adopt an enterprise mobility initiative. Executives realize that these solutions involve complex architecture and numerous integration scenarios with multiple moving parts in the form of evolving technology platforms and diversified devices. Furthermore, when adopting mobile devices, companies must maintain a watchful eye on concerns such as security, data latency, and device proliferation. Together, all these factors can be overwhelming.

We’re here to help. To ensure the success of your mobility solution and to help you navigate the mobility landscape, this is the first of several posts will introduce you to the critical success factors of enterprise mobility. By taking these into account, you can ensure that you select the right solution, implement it properly, and truly get the most of your mobility move.

Today, we’ll get started with tip number 1:

Tip #1: Profile Your Mobile Workers

At the end of the day, the success of your mobility initiative will be measured by how often and well it is used by your employees or customers. The higher the adoption levels, the more increases in productivity and revenues you will see, and the more costs you will save. To ensure a seamless adoption of your solution, then, it’s important to profile the mobile and remote workers who will be using the technology.

In the planning stages of your mobility solution, take the time to evaluate the impact of this kind of change on each type of mobile worker, differentiating between sales people and service people. Make sure to understand your employee’s preferences and expectations in terms of devices, applications and services, and assess their technology skill capabilities.

In order to get a comprehensive profile of your mobile workers, you should ask a wide range of questions: What are their current mobile work habits? Why do they make calls? What devices to they use? What hours do they call? What are their location requirements? Where do they travel? What is their base location? Are their patterns to their travel?

Understanding the habits and needs of your mobile workforce will enable you to develop a mobile solution that has the buy-in of your employees, facilitating its adoption. A good mobility solution partner (like Uniphore) will assist you in identifying your workforce patterns, and creating the appropriate solution.

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Conclusion:

Profiling your workforce is a critical first step in mapping out your company’s requirements for mobility. A lack of understanding could lead to your mobility solution failing to meet desired outcomes or worse still, create a negative impact on your organisation. After this step is completed, you will have a much more thorough understanding of where information and communication is currently being hindered amongst your employees, and how mobility can address those issues.

Get started today on profiling your workers, then. And stay posted for the next few tips on enterprise mobility strategy in 2 weeks!

About Uniphore: Uniphore Software Systems is the leader in Multi lingual speech-based software solutions. Uniphore’s solutions allow any machine to understand and respond to natural human speech, thus enabling humans to use the most natural of communication modes, speech, to engage and instruct machines. Uniphore operates from its corporate headquarters at IIT Madras Research Park, Chennai, India and has sales offices in Middle East (Dubai, UAE) as well as in Manila, Philippines.