Four Approaches to Data Warehouse Integration

Composable Customer Data Platforms (CDPs) are touted as the answer to every data leader’s scale, security and speed problem.

Composable architecture doesn’t just impact a brand’s customer data activation – it also supports faster, more flexible AI by tapping into one or more data sources. But what actually is a Composable CDP? And what qualities actually qualify a solution as such?

In this guide, we’ll zero in on how the “Composable CDP” evolved, and look under the hood of the four methods of data warehouse integration.

In the Data Warehouse Integration, you’ll learn: