Complete this 2 x 2 customer sentiment and engagement matrix to get a real-time pulse on deals across the sales org.
CRM data
insights*
* Opportunity level insights regarding customer sentiment and engagement.
For each opportunity, answer five questions pertaining to sentiment and five questions pertaining to engagement. In doing so, you’ll need to recall:
words, phrases, contextual cues, share of voice
tone of voice, inflections, hesitation
body language, facial expressions, reactions, eye gaze
Tally up your score
Map each opportunity on the 2 x 2 matrix.