Few KPIs have a bigger influence on the customer experience than First Call Resolution (FCR). When customers call in with an issue, they expect it to be solved then and there. Calls that are unresolved, require multiple contact points or—worst of all—are dropped can frustrate customers to the point of no return. In fact, 63% of customers churn after a bad experience.*

Why FCR Matters to CX

FCR calculates the percentage of incoming customer calls that are completely “resolved” on the first attempt. The challenge is accurately tracking whether a particular customer has actually received a resolution they are satisfied with and will not need to call back. Nevertheless, FCR is a key metric to measure and understand since a high FCR greatly improves customer satisfaction and reduces the cost of callbacks, which can significantly improve your bottom line.

Why FCR Matters to Your Agents

Unresolved callbacks not only create more work for your agents, they also often come with added customer frustration. Tired of repeating themselves or feeling misunderstood, customers may become indignant or outright rude toward your agents. This stress, in turn, feeds into employee attrition rates—a major call center pain point.

Did you know?

60%

of callers expect agents to be more qualified to resolve complex issues

HOWEVER,

56%

of agents are overwhelmed with handling complex requests today

Research shows a

1:1

correlation between FCR and customer satisfaction improvements by percentage

Better First Contact Resolution in 3 Steps

Improve Your Customer Journey from End to End

Step 1: Improve FCR with U-Assist
You can eliminate over 90% of human error by automating mundane tasks using RPA. U-Assist frees your agents to focus on more complex requests, allows you to troubleshoot any issues, and trains your agents to deliver on FCR in real-time.

Step 2: Digitize Customer Self-Service
For simple tasks, like making payments or checking account balances, digital self-service offers customers a convenient and confidential alternative to speaking with an agent. By making the digital journey as easy, frictionless and instant as possible, companies can simultaneously improve FCR and customer satisfaction—without even engaging your call center.

Step 3: Be Proactive (and Predictive)
You can solve a customer’s problem—before they’re even aware—with proactive engagement. By helping your agents manage customer expectations after a critical event, such as a new claim, purchase, or billing change, you can avoid subsequent issues in the customer’s journey. With a fully connected omnichannel that anticipates potential issues and engages customers before they contact you, you can reduce customer effort and increase FCR. 

Intro to Call Center Life

Agent assistance can put you on the right path. By giving your staff technology that works for, not against, them.

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